Trunk show?

So I may be a little out of the loop… but what exactly is a trunk show? :shrug:

I know it’s usually held by a specific company, but that’s about all I know!

So i’m more out of the loop because i’ve never even heard of a trunk show.
But i did some research and found a definition for you.

[color=darkblue]“A trunk show is a special sale in which vendors present merchandise directly to store personnel or select customers at a retail location or another unique venue. In many cases it allows store personnel to preview and/or purchase merchandise before it is made available to the public. It is a particularly desirable to have the actual designer present at the event.”[/color]

thanks! I wonder if these shows have good deals or anything. My interest was peaked when I noticed one of the LYS that’s near by Skeins on Main have a couple trunk shows coming up in a few months.