Rightside rows are read right to left; wrongside from left to right.
So your first row is
(p1,k1) 5 times for border; k10; (p1,k1) 5 times; (p1, k1) 5 times for border
(k1,p1) 5 times for border; p10; (k1,p1) 5 times; (k1, p1) 5 times for border
Repeat these 2 rows 7 times.
By then you should be able to do the border rows without the chart--just keep doing the seed stitch by knitting the purls and purling the knits as they face you.
On the stitches between the borders, you'll work 10 stitches in seed stitch and 10 stitches in reverse stockinette for 14 rows.